11 Best Madgicx Alternatives 2024 ➤ Supercharge your ROAS

Are you on the hunt for the best Madgicx alternatives to supercharge your Facebook and Google ad campaigns?

You've come to the right place! In our research-backed article, we will discuss some of the top alternatives to Madgicx, an AI-powered omnichannel marketing platform that helps businesses optimize their ad campaigns across Facebook, Instagram, and Google.

With a wide range of options available in the market, it's crucial to find the right tool that caters to your specific needs and delivers the best results for your advertising efforts. So, let's dive in and explore some of the best Madgicx alternatives available today! 

But wait? First we are going to walk you through the complete overview of Madgicx and why to look for its alternatives.

Madgicx Overview

Madgicx

Madgicx is a powerful, AI-driven advertising platform that helps e-commerce brands and agencies optimize their ad campaigns on Meta (formerly Facebook) and Google Ads.

Madgicx utilizes AI and machine learning to optimize return on ad spend and simplify the advertising process. The platform offers a range of features, including world-class tracking and attribution solutions, autonomous ad management, creative production, an e-commerce marketing dashboard, and integration with other platforms like Google Analytics and Shopify.

The platform also offers a mobile app, allowing users to stay on top of their ad accounts and make data-driven decisions on the go.

Madgicx is suitable for solopreneurs and enterprises of all sizes, providing an omnichannel marketing platform that uses AI tags, creative insights, custom automation, and marketing campaign overviews.

The platform is highly regarded by users for its user-friendly interface, reliable performance, and time-saving features for media buyers.

In terms of pricing structure, Madgicx offers the All-in-One with AI plan, which includes automation, targeting, analytics, and ad management features, costing $383 per month.

Additionally, Madgicx provides two add-on options: Madgicx Cloud Tracking for $99 per month, which offers accurate Facebook ad attribution reporting, and One-Click Report for $29 per month, allowing users to create a multi-channel performance reporting dashboard.

Why Look for Madgicx Alternatives?

While Madgicx is undeniably a robust AI advertising platform, there are several reasons why you should look for alternatives. Some of these reasons include:

Different Feature Sets

Madgicx alternatives may offer different features that better align with an individual's specific needs or preferences. For example, some alternatives may focus more on automation, while others might prioritize creative production or reporting capabilities.

Pricing and Budget Considerations

Users may seek alternatives to Madgicx due to pricing differences or budget constraints. Some alternatives may offer more competitive pricing or better value for money based on the features they provide.

Ease of Use and Interface Preferences

Some users may prefer an alternative platform's interface or find it more user-friendly and intuitive than Madgicx.

Integration with Other Tools

Businesses may consider alternative options that offer better integration with their existing marketing stack or other tools they use.

Customization and Control

Some advertisers may prefer alternatives that provide more control over their ad campaigns and automation, allowing them to fine-tune their strategies.

It's important to note that these reasons do not necessarily imply that Madgicx is an inferior platform. Instead, we provide these reasons to highlight that different individuals have varying needs and preferences, and an alternative platform might be a better fit.


List of Leading Madgicx Alternatives

Short on time? Refer to this bird's eye view for a quick overview of each Madgicx alternative.

Madgicx AlternativeStarting PlanKey Functionality
Adzooma$99 per monthSimplify and automate PPC campaign management across Google, Facebook, and Microsoft Ads with AI-driven optimization.
WordStreamCustom pricingOptimizes advertising processes, allowing users to manage campaigns on Facebook Ads, Google Ads, and Bing Ads within a single dashboard.
Scalify$39 per monthAutomating the process of launching, analyzing, optimizing, and scaling Facebook, Instagram, and Google ads, using AI-generated ad copy and laser-targeted audience templates.
AdEspresso$49 per monthEnables marketers and businesses to easily create, test, and manage ads across popular platforms like Facebook, Instagram, and Google Ads from a single dashboard.
Wask $19 per monthOptimizes ad campaigns, generates smart audience ideas, and provides smart analytics and auto conversion setups. 
Adsbot$39/month (Billed Annually)Improve performance marketing by automating and optimizing Google Ads campaigns, providing powerful rules, advanced insights, and real-time alerts.
Semrush$129.95 per monthAssist users in SEO, content marketing, competitor research, and social media marketing with an extensive database of over 25 billion keywords, 43 trillion backlinks, and 808 million domain profiles.
EXOD.ai$149 per monthAutomate Facebook ad campaigns through AI-generated targeting, automated optimization, automated creative, and the ability to launch unlimited campaigns.
MediaoceanContact SalesConsolidates media intelligence, management, and finance with an Omnichannel advertising platform.
Smartly.ioContact SalesStreamlines the process of creating, managing, and optimizing ad campaigns across multiple channels with centralized campaign management, automated campaign workflows, predictive algorithms and cross-channel reporting.
AdRoll$36 per monthOptimize marketing efforts across multiple channels, including display, social media, and email campaigns with the power of machine learning and data from hundreds of thousands of brands and billions of shoppers.

Now, allow us to walk you through the detailed analysis of each alternative for Madgicx, specifically tailored for digital marketers and small businesses.

Further, we will provide an in-depth examination of each platform's features, benefits, and prices to help you make an informed decision when choosing the best advertising platform for your business needs.

1. Adzooma

Adzooma

Adzooma is an all-in-one online marketing channel that simplifies digital marketing efforts for businesses. Adzooma focuses on providing a user-friendly interface and powerful tools to manage and optimize your online presence, paid ads, and SEO.

Adzooma's platform is built on AI and machine learning, which enables it to analyze and optimize your advertising campaigns on Google, Microsoft, and Facebook. This helps businesses in managing their campaigns while achieving better results.

The platform also offers a range of features to help businesses improve their online visibility, manage their business listings and customer reviews, and track their website's performance.

In addition to its core features, Adzooma offers a Marketplace that connects businesses with high-quality leads looking to buy their services or products. This makes it easier for businesses to find new customers and grow their revenue.

Key Features of Adzooma

Visibility: Manage your business information across 50+ online platforms, collect and display customer reviews, and improve your website experience for visitors.
Paid Ads: Set up, manage, and optimize your advertising campaigns on Google, Microsoft, and Facebook with Adzooma's award-winning platform and automation tools.
SEO: Boost your website's search engine rankings with actionable tips, step-by-step guides, and video tutorials provided by Adzooma's SEO Performance Score.
Listings, Reviews, and Web Metrics Reports: Strengthen your online visibility and reputation by managing your business listings and customer reviews, and tracking your website's performance.
Performance Reports and Opportunities: Monitor your ad spend and discover new opportunities for growth with Adzooma's reporting and automation features.
Campaign Builder and SEO Report: Create and manage your advertising campaigns and gain insights into your website's SEO performance.

Adzooma Pricing

The platform is available in two pricing tiers: Essentials, which is free, and Plus, which costs $99 per month.


2. WordStream

WordStream

WordStream by LocaliQ is a comprehensive digital marketing automation software that has been helping small businesses with online advertising for over 12 years.

The platform offers a suite of advertising services and solutions, including award-winning Facebook Ads and Google Ads Performance Graders, to help the marketing team grow and achieve their business goals.

WordStream's tools and resources are designed to simplify and optimize advertising processes, allowing users to manage their campaigns on Facebook Ads, Google Ads, and Bing Ads within a single dashboard.

With a focus on thought leadership, emerging technology, and proprietary data, WordStream by LocaliQ provides real-world guidance, smart solutions, and free tools to assist enterprises in growing in ways they never imagined.

Key Features of WordStream

Performance Dashboard for monitoring and optimizing campaigns
Keyword Management and Research for SEO and PPC
Google Analytics and Google Ads integrations
20-Minute PPC Work Week for streamlined campaign management
Conversion tracking and call tracking
Landing page optimization
Geo-targeting and budget pacing

WordStream Pricing

WordStream offers flexible and custom pricing according to the specific needs of the business. Its pricing can be availed by filling out some details about your company, website, and advertising budget.


3. Scalify

Scalify

Scalify is a powerful web-based SaaS tool designed to help businesses grow by simplifying the process of launching, analyzing, optimizing, and scaling Facebook, Instagram, and Google ads.

With its game-changing automation features, Scalify enables businesses to create and manage successful ad campaigns in minutes, using laser-targeted audience templates and AI-generated ad copy.

By providing a single source of truth for data-driven decision-making, Scalify allows businesses to track their operations and KPIs in a clear and comprehensive dashboard, integrating data from e-commerce stores, Facebook, and Google Analytics.

Scalify's pre-built optimization rules and automation builder help improve workflow and increase ROAS without increasing the cost per result, acting as a team of seasoned media buyers working 24/7 without the hefty price tag. Scalify is available in English and can be accessed on desktop and mobile browsers.

Key Features of Scalify

AI ad copy generator: Automatically generates ad copy using artificial intelligence, improving ad performance.
Exclusive audience templates: Provides pre-built audience templates to target specific customer segments effectively.
Interest targeting campaigns: Helps create campaigns targeting users based on their interests, increasing ad relevance and engagement.
Retargeting campaigns: Enables businesses to re-engage with users who have previously interacted with their ads or website, increasing the chances of conversion.
3-in-1 data sources: Integrates data from e-commerce stores, Facebook, and Google Analytics for comprehensive analysis and decision-making.
Campaign analysis: Offers in-depth insights into ad campaign performance, helping businesses identify areas for improvement.
Self-updating product reports: Automatically updates product performance reports, ensuring businesses have access to the latest data.
Pre-built optimization rules: Provides ready-to-use optimization rules to improve ad performance and increase return on ad spend (ROAS).

Scalify Pricing

Scalify offers two main pricing plans: Basic and Pro.

  • The Basic plan costs $39/month
  • Pro plan costs $79/month and provides additional features

4. AdEspresso

AdEspresso

AdEspresso is an advertising tool that simplifies and optimizes the management of Facebook, Instagram, and Google Ads campaigns for small and medium-sized businesses.

Developed by Hootsuite, AdEspresso aims to make online advertising more accessible and effective for a wider range of users by automating processes and providing educational resources.

The platform has gained popularity among well-known companies such as HubSpot, Microsoft, and Teespring, but it primarily caters to small businesses looking to maximize their ad budget and take control of their advertising campaigns.

AdEspresso's primary focus is on streamlining the ad creation, management, and optimization process.

AdEspresso's commitment to user education is evident through its AdEspresso University, which provides resources and training to help users improve their marketing skills and create more effective campaigns.

Key Features of AdEspresso

Campaign Creation: Easily create advertising campaigns across multiple channels, including Facebook, Instagram, and Google Ads.
Campaign Management: Manage all your advertising campaigns in one place, reducing the need to switch between different Ads Managers.
Campaign Analysis: Access top-notch analytics tools to optimize your campaigns and gain actionable insights.
Team Collaboration: Collaborate effectively with your teams and clients, and streamline campaign approvals.

AdEspresso Pricing

PlanPrice per MonthSpend LimitPlan Features
Starter$49$1,000/monthUnlimited ad accounts, essential features for managing Facebook, Instagram, and Google Ads campaigns
Plus$99Unlimited ad spendAdditional features, up to 15 seats for your team, onboarding management, campaign approval
EnterpriseFrom $259Unlimited ad spendDedicated marketing consultant, live training, unlimited seats, API access, Salesforce contacts sync

5. Wask

WASK

Wask is an all-in-one digital marketing platform that simplifies the management and optimization of digital advertising campaigns across various social platforms.

By providing a single, user-friendly interface, Wask allows businesses to create, publish, and manage their ads with ease.

The platform also offers unique smart solutions, such as scheduler and autopilot features, which enable users to plan and automate their advertising processes. With Wask's AI-powered target audience feature, businesses can reach more customers by generating the most suitable audience for their ads.

According to Wask, Businesses that started using Wask experienced a ~164% performance improvement in their campaign performance and a ~378% increase in their revenues in an average of 3 weeks.

Wask's goal is to help businesses in reducing advertising costs, and ultimately increase their revenues by simplifying their digital advertising efforts.

Key Features of Wask

Campaign Optimization: Optimize your Facebook and Google ads automatically without technical knowledge.
Smart Advice: Receive intelligent advice on ad performance results.
Reporting: Create custom reports for your business using a drag-and-drop interface.
Smart Audience: Automatically generate the right target audiences for your business.
Smart Analytics: Analyze the visitor behavior of your website and web applications in real time.
Auto Conversion Setup: Track events on your website and set up conversions.

Wask Pricing

PlanPrice per monthFeatures
Basic$19Smart audience, data management, and other smart features
Premium$49Campaign optimization, in addition to Basic plan features
Professional$89Ideal for businesses and marketing agencies with multiple ad accounts

All plans can be started with a free trial, and no credit card is required.


6. Adsbot

Adsbot

Adsbot is a state-of-the-art SaaS platform that aims to simplify and improve performance marketing by automating and optimizing Google Ads campaigns.

With a focus on saving time and budget, Adsbot provides powerful rules, advanced insights, and real-time alerts to help businesses achieve better results in their advertising efforts.

The platform offers a comprehensive suite of tools that streamline campaign management, allowing marketers to focus on what truly matters – driving growth and revenue for their businesses.

Furthermore, Adsbot's user-friendly dashboard provides a complete picture of ad performance, enabling users to make data-driven decisions and optimize their campaigns with ease.

The platform also offers valuable features such as competitor ad tracking, customizable rules for smart tasks, and advanced reporting capabilities. With Adsbot, businesses can unlock new growth opportunities, increase revenue, and decrease costs, all while taking their PPC game to the next level.

Key Features of Adsbot

Performance Dashboard: Monitor ad performance and make data-driven decisions in real time.
Brand Checker: Track competitor ads for specific queries and refine your advertising strategy.
Google Ads Insights: Gain valuable insights and expert recommendations for campaign optimization.
Robots.txt Checker: Ensure proper configuration of your website's robots.txt file for effective crawling and indexing.
KPI Dashboard: Centralize monitoring and analysis of key performance indicators for your campaigns.
Page Speed Checker: Analyze website loading speed and identify areas for improvement.
Duplicate Keyword Remover: Streamline ad targeting by automatically detecting and removing duplicate keywords.
Google Ads Optimization: Utilize powerful rules and insights to control and optimize your ads for better results.

Adsbot Pricing

PlanMonthly PriceAnnual PriceFeatures
Basic$49$39/mo1 account with up to 100 URL support
Startup$99$79/mo5 accounts, Up to 500 URL support
Scale Up$199$159/mo5 accounts, Up to 5000 URL support
Professional$999$799/mo20 accounts, Up to 10,000 URL support

All plans come with a full-featured 14-day free trial.


7. Semrush

Semrush

Semrush is a comprehensive platform with a focus on SEO, content marketing, competitor research, PPC, and social media marketing. Semrush offers a suite of tools and features that enable users to optimize their online presence and gain meaningful insights into their marketing strategies.

Trusted by leading brands such as Tesla, Amazon, and Samsung, Semrush has established itself as a go-to solution for digital marketers worldwide. The platform boasts an extensive database of over 25 billion keywords, 43 trillion backlinks, and 808 million domain profiles, providing users with a wealth of data to inform their marketing decisions.

With over 55 tools and reports available, Semrush caters to a wide range of marketing needs, from keyword research and on-page SEO to content marketing and social media management. 

Key Features of Semrush

Comprehensive keyword research tools to identify high-traffic keywords and optimize content.
In-depth competitor analysis to uncover winning strategies and improve website performance.
Technical SEO audits to identify and resolve website issues.
Daily SERP position track record for target keywords.
Social media management tools for scheduling and analyzing content.
Link-building tools to strengthen backlink profiles.
Content optimization recommendations for driving organic traffic.

Semrush Pricing

PlanMonthly PriceFeatures
Pro$129.955 projects, 500 keywords to track, 10,000 results per report, SEO, PPC, and research tools
Guru$249.9515 projects, 1,500 keywords to track, 30,000 results per report, all Pro features + more
Business$499.9540 projects, 5,000 keywords to track, 50,000 results per report, all Guru features + more

For enterprises requiring custom solutions, Semrush also offers an Enterprise Solution plan with powerful features and pricing.


8. EXOD.ai

EXOD.ai

EXOD.ai is a leading Facebook Ads automation platform that leverages artificial intelligence and machine learning to streamline and optimize advertising campaigns.

EXOD.ai aims to simplify the process of launching and managing Facebook ad campaigns by automating targeting, creative selection, and optimization.

With a vast database of pre-determined niches and a user-friendly interface, EXOD.ai enables users to launch entire campaigns in just a few clicks, saving time and effort while maximizing return on investment.

The platform also offers automated optimization, adjusting budgets, and turning off poorly performing ad sets to ensure the best possible results for your campaigns.

EXOD.ai Key Features

AI-Generated Targeting: Launch campaigns in seconds by selecting from thousands of pre-determined niches.
Automated Optimization: EXOD.ai automatically optimizes your campaigns based on your goals with automatic rules, adjusting budgets and turning off underperforming ad sets.
Automated Creative: The platform can generate ad descriptions and cherry-pick images from Shutterstock, or you can upload your own creatives.
Lookalike Audiences: Quickly create full-funnel campaigns based on your custom audiences, with all Lookalike Audience percentages generated automatically.
Unlimited Campaigns: Test and launch as many ads as you want through EXOD.ai without any limitations.

EXOD.ai Pricing

EXOD.ai offers an EPIC Plan for a $149/month flat. This plan includes access to everything the platform has to offer, such as unlimited ad accounts, unlimited pages, unlimited ad spending, and more.

Unlike other Madgicx alternatives, EXOD.ai does not charge extra for additional ad accounts or ad spend levels, making it a cost-effective solution for businesses of any size.


9. Mediaocean

Mediaocean

Mediaocean is a leading advertising services and software company that provides a mission-critical platform for omnichannel advertising.

With over $200 billion in annualized media spend managed through its software, Mediaocean connects brands, agencies, media, technology, and data, leveraging AI and machine learning technology to control marketing investments and optimize business outcomes.

The company was founded in 2012 through the merger of advertising technology companies Donovan Data Systems and MediaBank. Today, Mediaocean offers a comprehensive suite of solutions that empower the world's leading advertisers, agencies, and media owners to streamline their media and creative processes.

Amazing Features of Mediaocean

Omnichannel advertising platform: Consolidates media intelligence, management, and finance for end-to-end control of global media.
Ad Tech – media and creative optimization: Combines Flashtalking and Scope technologies for intuitive and intelligent media and creative optimization.
Ad Infrastructure – workflow control: Offers control over advertising workflows for omnichannel planning, buying, and financial accounting at scale.
Partner Network – integrated ad stack: Minimizes friction between ecosystem partners with direct, in-platform access to an extensive network of trusted partners.
Media Management – standardized workflow: Integrates all buying methodologies across channels with a standardized workflow, simplifying media management processes.

Mediaocean Pricing

Mediaocean's pricing information is not publicly available, and interested parties can contact the vendor directly for pricing details. The company does not offer a free trial or freemium version of its software.


10. Smartly.io

Smartly.io

Smartly.io is a leading digital advertising software that streamlines the process of creating, managing, and optimizing ad campaigns across multiple channels, including Facebook, Instagram, Pinterest, Snapchat, and TikTok.

Founded in 2013, Smartly.io has grown to manage nearly $5 billion in ad spend for over 700 brands worldwide. The platform's end-to-end technology and outstanding customer service have attracted major brands such as Walmart, FanDuel, L'Oréal, and Warner Bros.

With the acquisition of Ad-Lib.io in 2022, Smartly.io expanded its capabilities into the Google ecosystem, tapping into Google advertising.

Smartly.io focuses on three main areas: Reach, Engage, and Learn. The Reach module automates campaign workflows, enabling brands to manage and launch complex campaigns with ease.

The Engage module offers dynamic creative tools and scaling capabilities to provide engaging, personalized experiences across channels.

The Learn module connects multiple data points, visualizes them in a single interface, and encourages action with AI insights. 

Notably, its pricing is not publically available, but interested individuals can book a demo to avail its pricing structure.

Key Features of Smartly.io

Centralized campaign management: Manage multiple campaigns and ad groups from one platform.
Automated campaign workflows: Streamline operations and reduce manual work with automated processes.
Predictive algorithms: Optimize bids and budgets using Smartly.io's proprietary AI technology.
Dynamic Image and Video Templates: Easily build, scale, and repurpose creative assets across platforms and ad formats.
Creative element-level insights: Inform data-driven iterations and improve ad performance.
Cross-channel reporting: Visualize data from multiple channels in a single platform, integrating 3rd party data for a comprehensive view.

11. AdRoll

AdRoll

AdRoll is a comprehensive platform for digital marketing and growth marketing that helps businesses, particularly those in the eCommerce sector by optimizing their marketing efforts across multiple channels.

With over 15 years of experience and trusted by more than 120,000 brands, AdRoll offers a single platform to manage display, social media accounts, and email campaigns, enabling marketers to do more with less.

AdRoll is powered by machine learning and data from hundreds of thousands of brands and billions of shoppers, With this advanced machine learning capability it helps businesses find the right customers and drive revenue growth.

Key Features of AdRoll

Industry-first Automation Builder: Gain full control of campaigns across display, social networks, and email from one place.
Cross-channel Campaign Management: Launch, pause, and edit ad campaigns across 500+ platforms, including Facebook, Instagram, Pinterest, TikTok, and email.
AI-powered Retargeting and Brand Awareness Ads: Utilize powerful machine learning to attract the right customers and encourage repeat purchases.
Holistic Campaign Analysis: View and analyze campaign performance across multiple channels, gather insights, and optimize for improved results.
Managed Services: Get support from dedicated platform experts to help achieve marketing goals and maximize return on campaigns.

AdRoll Pricing

AdRoll offers a Marketing & Ads Plus package, starting at $36 per month, which includes up to 50% back in ad credits. This package allows users to manage their display, native, and social advertising campaigns, as well as enjoy unlimited email capabilities.

For those interested in display and native ads only, AdRoll also offers a pay-as-you-go option, but this does not include social channels or monthly ad credits.

How to Choose the Best Madgicx Alternative?

When looking for a suitable alternative to Madgicx, it's important to focus on specific criteria to ensure the platform aligns with your requirements.

  • Firstly, assess the features and functionality that are essential for your ad management. This may include automation, AI-powered creative analysis, audience targeting, and reporting capabilities. Compare these aspects across different alternatives to find the one that best suits your needs.
  • Additionally, verify that the chosen alternative seamlessly integrates with your current marketing tools and social media platforms like Facebook, Instagram, and Google Ads. This ensures a smooth workflow and efficient management of your campaigns.
  • Opt for a user-friendly platform that simplifies the ad management process. It should enable you to easily create, optimize, and analyze campaigns with minimal effort. This enhances productivity and effectiveness in your advertising endeavors.
  • Consider the pricing models of various alternatives and evaluate whether they offer good value for money based on the features provided. Take advantage of any free trials or versions available to test the platform before committing to a paid plan.
  • Evaluate the level of customer support provided by the alternative. Check for the availability of tutorials, guides, and responsive customer service to assist you in effectively using the platform.
  • Lastly, conduct thorough research on user reviews and ratings to gain insights into the experiences of other users. This will provide valuable information on the strengths and weaknesses of each alternative, aiding you in making an informed decision.

Taking these criteria into account will help you select the best alternative to Madgicx that caters to your specific needs, ultimately optimizing your ad campaigns.

Closing Remarks on Madgicx Alternatives

During the whole article, we have explored the domain of AI-powered omnichannel marketing platforms, specifically focusing on 11 alternatives to Madgicx, a popular solution in the industry.

We have examined a wide range of options that cater to different advertising needs and preferences, each offering unique features and capabilities. Some of these alternatives excel in providing more dynamic and precise automation conditions, while others prioritize easy campaign setup and team collaboration.

As an AI and SaaS software enthusiast, you understand the importance of selecting the right tool for your business. As you consider your options, you should ask yourself which of these Madgicx alternatives will best enhance your advertising strategy and optimize your return on ad spend.

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Sally
Sally

Sally Simard is a passionate content writer and blogger for a long while. She loves to talk and likes sharing her knowledge in various domains, including the latest technology, dropshipping, online marketing, make money online, affiliate marketing, and many more. She is venerated for her research skills, organizational skills, & flexibility, making her the cornerstone of AffTweaks.

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